Trixie Mattel Net Worth 2025: How a Drag Race Superstar Built a $10 Million Empire

Known globally under the stage name Trixie Mattel, Brian Firkus is an American drag queen who has become one of the most popular drag queens in the world. From her beginnings on "RuPaul’s Drag Race" to launching her own makeup brand and renovating a motel in Palm Springs, Trixie Mattel’s net worth has skyrocketed to an estimated $10 million in 2025. Her rise to stardom is a shining example of how drag race contestants can parlay fame into fortune.

Drag Race Season 7: Trixie Mattel’s Start on RuPaul’s Drag Race

Trixie Mattel first appeared as a contestant on season 7 of “RuPaul’s Drag Race,” competing alongside Violet Chachki, Katya Zamolodchikova, and Derrick Barry. Though she was eliminated early, the drag race season gave audiences a taste of her comedic drag and Barbie-doll persona. Trixie’s return to the spotlight came when she won “RuPaul’s Drag Race All Stars” season 3, officially becoming a drag superstar.

Top Projects That Shaped Trixie Mattel's Net Worth

Trixie Mattel’s net worth has grown thanks to several successful ventures:

• Trixie Cosmetics – A makeup brand called Trixie Cosmetics, where she is the CEO.
• Trixie Motel – A motel in Palm Springs that she renovated with partner and filmmaker David Silver in the reality show “Trixie Motel.”
• Studio Album Releases – Including folk/country-inspired albums like "Barbara" and "One Stone."
• TV & Web Shows – "Trixie and Katya Show," “UNHhhh,” and "Trixie and Katya Save the World."

Drag Me Home: How Trixie Mattel Expanded in 2023 and 2024

From 2022 through 2024, Mattel expanded her brand in nearly every direction. She launched "Drag Me Home," a lifestyle brand extension, and increased her appearances at the biggest drag show events. This era included a new collab with Katya and a drag stage adaptation of their comedic duo’s adventures.

Mattel and Zamolodchikova: A Legendary Drag Partnership

Mattel and Zamolodchikova co-hosted the award-winning web series “UNHhhh” and starred in the Netflix-adjacent comedy "Trixie and Katya Save the World." Fans know them as the dynamic duo known as Trixie and Katya. Their friendship, which began during their time on “RuPaul’s Drag Race,” has led to iconic moments in drag history. Mattel and Zamolodchikova launched a movement of comedic drag that redefined what it means to be a successful drag queen.

Trixie Mattel’s Net Worth Ranked Among Drag Race Contestants

Here's a look at how drag race queens are ranked from lowest to highest net worth:

As shown above, Trixie Mattel’s net worth puts her among the richest drag queens ever to emerge from “RuPaul’s Drag Race.”

Why Trixie Mattel Is One of the Most Successful Drag Queens Ever

1. She built an empire that goes beyond the drag stage.
2. She co-founded a cosmetics empire and motel brand.
3. She consistently produces viral content and music.
4. She has a relationship with filmmaker David Silver, who enhances her media ventures.
5. She’s a fan-favorite drag queen with a loyal following of over 1.9 million on social media.

Celebrity Net Worth Recognition and Pop Culture Legacy

According to Celebrity Net Worth and other sources, Trixie Mattel has solidified her place not only as a drag race champion but also as a true drag business mogul. She joins the ranks of Bianca Del Rio, Bob the Drag Queen, Alaska Thunderfuck, and Chad Michaels as one of the most successful drag queens of all time.

Famous Drag and Future Prospects

Trixie Mattel is a symbol of what drag race contestants can become. As of 2025, she continues to:

• Tour globally and headline the biggest drag show festivals.
• Inspire the next generation of drag queens.
• Innovate the drag scene with multimedia ventures.
• Prove that getting into drag can lead to mainstream success.

Whether you’re a fan of the Trixie Mattel doll, a viewer of her drag stage appearances, or simply admire her ability to balance artistry and business, one thing is certain: Trixie Mattel’s story is one of the most iconic in drag history.

From drag race season 7 to owning a motel and a makeup empire, she shows how drag race contestants can build million-dollar careers. With her comedic drag and entrepreneurial mind, the world will always remember the name “Trixie Mattel.

Elisabeth McGowan

A freelance writer passionate about celebrities, net worth stories, athletes, and political figures. She transforms facts into engaging narratives. A true cheese lover and cycling enthusiast, she finds inspiration in motion and flavor.